Revolutionizing Film-Making: How AI Company Flawless is Transforming Dialogue with Deepfake Technology
Discover the Astonishing Power of TrueSync AI and its Potential to Create Seamless Visual Translations in Any Language
The Gist
AI company Flawless used deepfake technology to reduce profanity in a movie called "Fall".
Flawless helped the film get a PG-13 rating by removing swear words in post-production, avoiding the costly process of reshooting scenes.
Flawless's TrueSync AI system maps and dubs actors' faces to change spoken language and alter mouth movements.
The generative AI software can alter filmed dialogue and even remove words.
The technology opens up possibilities for fast and efficient AI reshoots and creating immersive visual translations in any language.
Most online deepfakes are still easy to spot due to their lack of sharpness or unnatural appearance.
It takes a considerable effort to achieve a deepfake as believable as Tom Cruise's.
The widespread use of the technology could lead to nefarious consequences if it falls into the wrong hands.
More Detail
Artificial intelligence (AI) startup Flawless recently demonstrated reduce profanity in a movie using deepfake technology.
The London-based company partnered with production company Lionsgate on the US theatrical release of "Fall," a thriller about two friends stranded at the top of a 2,000-foot-tall radio tower. Last year, Flawless explained that it helped the film get a PG-13 rating by removing more than 30 swear words in post-production, avoiding the costly process of reshooting scenes.
The film had a budget of about $3 million, and reshoots would have cost millions more. Instead, Flawless relied on its TrueSync AI system, which maps and dubs actors' faces to change spoken language. Flawless recently shared a short video that shows how its technology works, explaining that its generative AI software can alter filmed dialogue and even remove words.
TrueSync opens up a world of possibilities, from fast and efficient AI reshoots to creating immersive visual translations in any language. However, while the technology is rapidly evolving, most online deepfakes are still easy to spot due to their lack of sharpness or an unnatural appearance. It takes a considerable effort to achieve a deepfake as believable as Tom Cruise's, and the technology's widespread use could lead to nefarious consequences if it falls into the wrong hands.
